Here are some additional SEO marketing tips. Add Emojis to your title tags to grab attention of people. Expedia is currently testing Emoji characters to some of their title tags in a hope to capture user’s attention and of course higher click through rate. Here is a search screenshot of Cape Canaveral hotels.
It shall be noted that not all pages are showing Emoji characters. Another thing that is worth noting that on desktop the SERP emojis aren’t as colorful or detailed as seen on mobile, and instead are simpler and one color (blue).
So why not add something like to capture user’s attention for your webpage? Bing too supports display of Emoji in their searches.