The computer blog theinquirer is quite popular among tech-lovers but I am not an avid reader of it. I prefer visit more influential blogs like Engadget and TheVerge for tech news.
Today I was searching for how Microsoft’s Cortana beat the Siri and landed on this theinquirer page.
While the article is well written and I found it quite informative, what caught my eye was this text below the logo.
Click the INQ ads or sign up for the subs. Otherwise all you’ll be left is ZD Net – reader
So basically they are telling users to click on their ads which are apparently all Google Ads.
Google has clearly mentioned in their adsense programme policies that a publisher must not encourage users to click on his ads. Here is the relevant quote from that link.
Publishers may not ask others to click their ads or use deceptive implementation methods to obtain clicks. This includes, but is not limited to, offering compensation to users for viewing ads or performing searches, promising to raise money for third parties for such behaviour or placing images next to individual ads.
The sad part is that text is displayed with adblocker disabled. The aforementioned screenshot was taken with adblocker disabled.